Hello, how's your day?
Menzi Sumile
Proofreader, Blog/Article Editor
Content/SEO Writer, Ghostwriter
and On-Page SEO
About Me
As a Proofreader, Editor, and On-Page SEO Specialist based in the Philippines, I offer Content/SEO Writing services to clients around the globe.
With over a decade of experience in and out of the BPO industry, including time at a background check firm, my transition to Digital Marketing began just before the COVID-19 pandemic. I started as a content writer and administrative assistant at a local digital marketing agency, quickly gaining experience and gaining clients within a year.
Now, I work as a Content Editor, Proofreader, Content/SEO Writer, and On-Page SEO gal, helping clients reach their online goals.
Typical Daily Routine
As an Editor, Proofreader, On-page SEO, and Content/SEO writer, these are the following tasks I do on a day-to-day basis:
✅Creating Content drafts/ briefs
✅Keyword Research
✅Edit and Proofread blogs
✅Optimize content/blogs/products for both humans and Google
✅Edit old blogs that are no longer ranking on SERP
✅SEO Writing
✅Content Writing
✅Published optimized blogs via Elementor/Gutenberg with header tags, alternative text, meta title, meta description, images, faqs, and necessary content that needs to be added before publishing content.
Keyword Research and Content Outline
✅As a content writer and editor, I leverage keyword research to understand people's search queries and relevant topics.
✅I use SEO writing tools to identify high-volume, intent-driven search terms and their difficulty ranking and trends.
Content writing follows a similar approach but can involve more than just thorough SEO techniques.
✅Keyword research guides the creation of reader-focused content.
✅I structure content with clear outlines and header tags to ensure optimized flow and readability.
✅Including the outline, target keyword, and related keywords in the draft makes writing more efficient.
Content & SEO Writing
Depending on a client's niche, the right approach may be content writing or SEO writing, and here's the difference.
✅SEO writing is writing optimized content for Google to recognize using SEO-related tools. It can be described in one word: MARKETING.
✅Content writing relies on sharing personal experiences, building trust, using imagination, and making human connections, focusing on creating value for readers rather than optimizing for search engines.
Editing, Proofreading Blogs and Blog Content Management
✅Written content must be accurate, clear, and coherent with the niche, requiring a proofreader to carefully review and correct grammar, spelling, punctuation, and errors.
✅As an Editor, I enhance the overall flow, structure, language readability, and consistent content formatting in line with the niche.
✅Proofreaders and Editors aim to polish blog posts and articles, ensuring they meet high-quality standards, optimize the intended message, and effectively convey it to the audience.
On-Page SEO
✅On-page SEO involves optimizing web pages to improve visibility and ranking in SERP, including techniques to enhance relevance, usability, and accessibility of the webpage to increase organic traffic and SERP rankings.
Tools Used
